“Tell your friends that I’m on Stickam every Saturday at 4 PM,” sings Tanner Patrick in a YouTube video promoting his weekly live chat. On Stickam, Tanner talks about whatever his fans want to talk about. The musician has a fierce following on Stickam. To-date, Tanner has had nearly 2,000,000 viewers tune into his chat, earning his live stream the title of #19 Most Viewed – Music.
“Stickam provides a platform that enables anybody to reach their fans from anywhere via streaming live video from their computer or iPhone or iPad,” explains Andy, a Stickam professional. “Thousands of musicians use Stickam to host live band chats, studiocams, or to stream live concerts. Shows that we feature on the Stickam homepage regularly garner over 20,000 views per hour, so it is really a great way to make sure you “pack the stadium” every time you go live.”
The live streaming website is 100% free and combines live video with the popular short-hand chat aspect of Twitter. Users tuning in can watch and listen to the Stickam host responding to their questions in real-time. Stickam hosts can even broadcast from their iPad or iPhone so that they, like Tanner Patrick, never have to miss a scheduled Stickam stream. Stickam, according to the founders, is the future of video on the internet: live and interactive. Stickam even offers PayPerLive: a live video streaming solution for professionals that allows hosts to sell tickets to broadcasts.
Stickam could essentially be used as an instant press conference or focus group. Businesses could use Stickam as a tool to host seminars. When a product is launched or news is announced, companies and brands could turn to Stickam to answer questions and concerns. Actors could discuss episodes with their fans right after the show airs. Social media enthusiasts could use Stickam as a crowd sourcing or think tank tool.
The ability to connect with your fans or target audience on such an intimate level to deliver your message is enticing. Social media is all about having a conversation, and you don’t get more social than live video streaming. The possibilities are endless, yet few are using Stickam for any of these things, which begs the question: Are brands missing out by not using live streaming platforms such as Stickam?
Learn Tanner Patrick’s take on Stickam: